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Strategic Marketing Intern Internship Job

5 months ago Marketing & Communication Singapore 256 views
Job Details

- Work to educate customers on the benefits of PolicyPal’s app in order to drive customer satisfaction, retention and re-engagement

- Assist on strategy of multi-channel marketing strategies (email, mobile, web) for customer lifecycle, onboarding, growth, and retention programmes

- Work with the marketing team to develop salient re-engagement offers for former and new customers.

- Monitor performance of engagement campaigns and programs

- Assist to develop and design loyalty programs and campaigns to help drive user base growth

- Collaborate with the creative team on promotional materials, including email, video, direct mail, and site banners

- Develop a strategy to grow our email subscriber base while maintaining list health and performance

- Evaluate the customer service and user experience and identify areas of improvement

Company Description
Founded in 2016, PolicyPal offers personal insurance such as travel, personal accident, motor insurance and business insurance such as group employee benefits, cybersecurity, directors liability insurance. PolicyPal enables you to buy insurance instantly at affordable premiums with rewards points. Moving forward, the company plans on adding further lines of insurance and using our blockchain technology to provide proof of insurance and automated claims process.