Digital Marketing Lead Full-time Job
6 months ago - Marketing & Communication - Singapore - 722 viewsJob Details
We seek a motivated individual to conduct integrated marketing strategies to grow ArcLab’s user and customer base.
This is your opportunity to work as part of a dynamic & collaborative team and gain valuable experience in the fast-growing Singapore EduTech space, where ArcLab is honoured to be featured as one of SE Asia's Top 50 EdTech Companies (https://www.holoniq.com/notes/holoniq-southeast-asia-edtech-50). You should be excited by entrepreneurship and be comfortable using your own initiative to plan and execute integrated marketing communication strategies.
Your Responsibilities
- Plan and execute integrated marketing communication strategies
- Develop digital and social media marketing content to grow brand awareness
- Monitor the impact of marketing plans using marketing analytics
- Analyse customer experience/ engagement across touchpoints and provide recommendations for improving account management & business development
- Research, coordinate and attend various events
- Perform research and market analysis activities